How to start an online dating service business
Making new friends and finding the person of your dreams is not
as easy as it used to be. With the busy daily life of singles in
the US, there is no available time for socialization outside of
work.
Why is online dating service considered a profitable business?
Here are some of the facts:
* Almost .5% of the US population is either single or divorced.
The largest online dating websites have over 700,000 personal
advertisements and profiles all enthusiastically searching for a
partner. There have been thousands of marriages resulting from
internet introduction.
* Internet-based dating services receive millions of dollars in
revenue every year. There is guaranteed money in this business.
* Basic emotional needs are the easiest to sell. These needs
include dating, love and romance. You will be paid by marketing
romance to the increasing number of single web surfers.
If you are thinking on starting up your own online dating
service business, here are four important factors to consider:
1) Online dating business plan: Organizing a plan would allow
you to operate the business and ensure your company's growth. A
business plan is crucial for organizing and seeking potential
clients. A business with development potential is always a safer
investment than a business that settles for breaking even.
A plan would provide you with a clear view of your business'
future. It summarizes the company's goals and provides your
future staff to have information that is vital to the daily
function of your company.
2) Website management method. You should plan for a presentable
and quality web design or hire the best web designer in the
industry. Determine which web hosting service is the best and
enroll in it. For your website to attract thousands of visitors,
you would need web hosting that could accommodate all the
traffic and database of your members. You could also consider
being your own web host that would enable you to manage your own
server.
3) Marketing and advertising. The online dating service would
require a large amount of advertising money to be able to set
your company apart from the thousands of other dating services
in existence.
4) Financial plan. Organizing your financial plan would help you
establish the budget necessary to cover your daily operating
costs. This plan would also help your company to develop
long-term financial goals. If you have successfully achieved all
of your plans necessary for the company to run, you could now
start your own online dating service business and give the
singles a chance to meet their dream partner.
About the author:
Jay is the web owner of http://www.singles-in.com Online Singles, a website
that provides information and resources on personals, dating,
and singles. You can visit his website at:
http://www.personals-in.com Online Personals
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5 Dating Strategies for the Single Entrepreneur Copyright 2005 Heartmind Connection, LLC
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